Lina Yassin

Making science relatable

Communicating climate change is not just about delivering the science to people but it is also about making it relatable to them. The narratives used for climate communications can make a huge difference in terms of impacts. We all have different audiences that we communicate with them and by understanding that audience better we can make the science more relate and bridge the current gap. This talk will be about how a Sudanese journalist communicates climate change to the different audiences in Sudan and what she learned from her journey.

Bio

Lina is a Sudanese climate journalist and activist. She is a Masters student in environmental change and management at Oxford University. She also works as the operations manager at Climate Tracker, where she implements capacity-building programs for environmental journalists from all over the world. She has five years of experience in covering the global United Nations climate change negotiations, and writes for several national and international publications.